Where to Find the Best Mortgage Leads

Finding qualified home buyers is the key to building a successful mortgage business. The leads received by mortgage companies and individual originators must be qualified potential borrowers and ready to submit their financial information for approval. While traditional advertising is still an option for mortgage companies with large advertising budgets, using a third party direct mail lead generation company could be the best option for qualified mortgage borrowers who are ready to go.

There are a number of different ways mortgage brokers and companies look for mortgage leads including direct mail marketing, Internet leads, telemarketing leads and the following:

• Personal networking – Networking is a great way to get mortgage leads. If you know of friends or family members who need to buy a house, sell them on your services. Simply handing out your business card to everyone you speak to a simple but effective way to advertise yourself.
• Client referrals – Do you provide excellent service? If your clients are happy with you, ask them to refer friends and family that may be shopping around for a mortgage.
• Lead generation services – If you need results fast and plan to scale your mortgage business with qualified and motivated borrowers, then direct mail lead generation on a Cost Per Call or Cost Per Lead basis is the best choice. Here at InboundProspect, we offer Pay For Performance mortgage lead generation services so you can focus on sales.

Out of the above options, working with a live transfer mortgage lead generation company is the most effective way to find great mortgage leads.

Why Lead Generation?

InboundProspect provides affordable mortgage lead generation services. While using personal networks is a great way to get into the mortgage purchase and refinance game, these types of leads often dry up fast simply because personal networks are only so big.

Lead generation is one of the most efficient and affordable ways to increase your client base and find qualified mortgage borrowers. We act more like a business partner than just a third party company because of the methods used to generate the leads we generate for you.

• We can provide both mortgage purchase and mortgage refinance leads.
• Each individual borrower sent to the mortgage broker is a qualified buyer that meets minimum underwriting qualifications.
• We use a Pay For Performance pricing model and we set goals with you based on extensive business analysis and you pay only when you receive a qualified mortgage lead.
• We can predict what type of customer is actually qualified and ready to buy. You won’t waste time going through hundreds of leads that aren’t qualified.

Mortgage brokers across the country use our Pay For Performance direct mail lead generation services because our new methods have been proven to work.

The creative concept combined with database integration, statistical analysis of your business and predictive modeling means you get the most qualified leads that will generate a maximum return for your dollar. Maximizing return on investment and reducing Cost Per Loan should be your ultimate goal, and using a quality third party direct mail based mortgage lead generation company that can provide pre-qualified live transfer leads is the best way to get the most for your money.